We spend a lot of time checking rankings for our clients and put together this small tool that allows you to quickly see how your site is ranked within the first 100 results for any given search on Google (saves flicking through every page looking for your site..)
Search Engine Optimisation (SEO) is basically preparing a website to improve its chances of being ranked in the top results of a search engine for a particular search.
For example, if you sell flowers, you way want to see how your site ranks for the term "Fresh Flowers" vs "Flower Delivery". This way you can understand where you stand on the different search terms and how you can focus your website content for particular terms that you think customers may use to find your service.