10 Essentials for a successful online store
4. Security
Make sure the customer knows that it's safe to buy through your site.
Things you need to know about security
- Always encrypt the customers credit card details through SSL and the use of a valid certificate.
- Don't slow down the entire site by using SSL on the normal store pages - just use it for checkout.
- Don't send the customers credit card details via email.
- Don't store the credit card details after you have processed payment - delete them.
