Keeping it clean
Tribal DDB have just launched a micro site for sensis.com.au which is focussed on helping the environment - Greening Australia.
Once again we have been involved in setting up the tracking, reporting and web hosting side of things.
What the deal?
It's pretty simple, if you search using the sensis.com.au homepage at the moment they will donate money from every search towards reducing carbon dioxide in the atmosphere.
Each search from the homepage will make enough money for 100gms of carbon dioxide to be removed which equals 3 hours of running your clothes dryer. The money will go straight to Greening Australia, so they can plant more trees to absorb the carbon dioxide.
But wait there's more...
If you pass the URL to a friend using the link on the site, they donate even more!
Sensis.com.au - Greening Australia
Do the right thing and get on to it.
David
Posted on Thursday, October 05, 2006