MySpace Statistics and Design
We had a great response to the recent post on the MySpace redesign we did for Fiona Burnett - www.myspace.com/fionaburnett - and to be honest I was a little shocked at the traffic we got.
We all know it's popular, but I thought I'd look into the stats behind MySpace. Steve Reubel at Micro Persuasion has listed some info on (what I think) is one of the ugliest and hardest to use sites out there.
- It is the largest online social networking portal on the web
- It has 61 + million registered users with 21+ million unique visitors
**note : Media kit from MySpace now says 64 million** - It's the second largest destination on the web, by page views
**note : now relegated to number 6 behind Yahoo, MSN, Google, YouTube, Windows Live - alexa.com** - It splits 50.2% male, 49.8% female
- They reach more men online than ESPN.com. They reach more females online than iVillage.
- The primary age demo is 16-34
- They have 1.4 million registered bands, 350,000 band blogs
- The site attracts 220,000 new registrants daily
**note - what the??** - There are 50,000 groups including fashion, health, wellness & fitness, sports and recreation, music, film, TV, etc.
- And last but not least it costs $35,000 to launch a profile for marketing purposes.
Wow. Again, no matter how much any of us can disapprove of the way MySpace looks and works, you cannot argue with those numbers.
All we can do is continue in our quest to clean MySpace up. If you've got a profile you'd like cleaned up (re-skinned/designed/pimped etc) feel free to get in touch to learn more.
All the best,
Mark
Labels: design, My Space, MySpace, pimp, redesign, reskin, statistics
Posted on Wednesday, July 04, 2007
